Once it was out, discussion focused on its projected sales. Now, everybody wants to understand how the Apple Watches will influence sales of mechanical watches as well as the big Swiss brands. Apple’s fairly tight-lipped concerning the Apple Watch’s sales amounts, but we do know it dominates the market for…
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Apple has unveiled the Apple Watch Series 5, featuring a whole host of new features such as an Always-On Retina screen and a version in titanium. Apple is also offering clients a opportunity to customize their view for the very first time.The Always-On Retina display is significant because the watch…
Omega’s background with space exploration started in 1962 when a group of astronauts abandoned a watch shop in Houston with Omega Speedmasters to work with on their upcoming Mercury app flights. In the end of the program, NASA was approached by astronauts and requested for watches that were issued to…
Oris Keep their mission to Deliver change to for the Greater with the Oris Lake Baikal Limited Edition! This follows on from models such as the Oris Great Barrier Reef, the Clean Ocean Limited Edition, and even the Movember Edition also!Oris use their platform to not only increase awareness for…
Will wearing the watch using a billionaire help you know what makes him tick? Warren Buffett has long favoured a gold Rolex Day-Date (the so-called President watch), while Baby Buffett, Bill Ackman, prefers a Patek Philippe Ref. These timepieces are classic enough to go from blue jeans to black tie–and…
It’s known as the Apple Watch, it appears like a luxurious synthesis of technology and traditional timepiece craftsmanship, and it uses a”digital crown” to navigate through lists and zoom in on information. Apple finally declared its long-awaited smartwatch on Tuesday, and, boom, just like this, the center of gravity of…
I must say, seeing the lavishly factory-set, full pave dial-equipped Rolex GMT-Master II 116759SARU hands-on was much like a soul-searching experience. I had this dream once, where I met the high priest of some long-abolished civilization. Sitting on the ground, sipping on his weird pipe, with his eyes closed, he…
The Freak has returned. At SIHH this week, Ulysse Nardin updated its most prominent watch with new technology first seen last year inside the Innovision II. While the Innovision II was just a concept watch, its ideas have been fleshed out into what UN is calling the Freak Vision, which…
This year, Eaton’s collaboration takes the same approach of using unconventional materials by incorporating brushed bronze into the bezel. The Classic Fusion Bronze was directly inspired by the famous Charging Bull sculpture in New York’s Financial District that is also made of bronze. On the caseback, an Eaton-arranged medley of…
Luxury Swiss horologer, TAG Heuer and football superstar, Tom Brady unveiled a special edition of the brand’s hallmark timepiece – the Heuer 01 chronograph. A testament to the Maison’s technical expertise, the watch pays tribute to the sports accomplishments of Brady, who has been TAG Heuer’s brand ambassador since 2015….